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“For sensible men I prepare only Three Kraters: one for health (which they drink first), the second for love and pleasure, and the third for sleep. After the third one is drained, wise men go home”. (c. 375 BC play Semele or Dionysus, written by the Poet Eubulus)
It is however noted in ancient Greek literature and art that the third-krater limit was not often observed…
We’re here to care about the wine
We’re for the wine lovers. The wine-likers.
And even the occasional wine-drinkers.
We’re for the people who’d prefer to sip, not spit.
Who’d rather have someone else do the tasting, so they can do the drinking.
Who care more about what’s in the bottle than what’s on the label.
We’re for the people who love wine, but can’t explain why.
Those who know nothing about grapes, region, terroir.
Even those who, despite years of drinking, still can’t pronounce Cabernet Sauvignon.
We’re for the people who get overwhelmed by long restaurant wine lists.
Those who stand undecided at wine aisles in supermarkets.
And those who have been drinking from the same vineyard over and over again.
Not because they’re unadventurous, but because they didn’t want to risk trying something new.
Because we believe that wine is for everyone, and for every occasion.
And because we know what you really care about isn’t the year your wine was bottled.
Or even where it came from.
What really matters to you is whether the wine tastes good.
Whether it’ll make your special days extra special, and your everyday better.
And maybe, just maybe, even get your in-laws’-or future-in-law’s-approval.
